The CNN+ streaming service reportedly has a slow start
CNN+ is a good name for a streaming service that really needs to add viewers.
Citing sources familiar with CNN internal data, CNBC reports that the cable news network’s 2-week-old streaming service is off to a slow start, with fewer than 10,000 people a day using the platform at $5.99 per month.
It is unclear how many subscribers the service has attracted as this is not public data. It’s also worth noting that the service only became available on Roku Monday and has yet to launch for Android.
CNN told the Daily News that despite the seemingly slow numbers, “we are happy with the situation after two weeks of the service being available to subscribers.”
The nearly 42-year-old cable outlet’s ratings hit an all-time high in 2020, with 2021 being its second most-watched year, despite a significant drop in viewership. The Cable News Network averaged 773,000 viewers a day last year.
CNN ended 2021 with a tumultuous split from primetime host Chris Cuomo. It started in 2022 with the resignation of its chairman Jeff Zucker amid the revelation that he was involved in a romantic relationship with a female leader of the company. She too left soon after.
CNBC reports that CNN+ may well end up being rolled into a package with brands like HBO Max and Discovery+, which came under the same umbrella when Discovery and WarnerMedia merged to become Warner Bros. Discovery in May 2021.
CNN+ added veteran journalist Chris Wallace to its list in December after determining that the situation at Fox News – his employer of 18 years – had become “unsustainable”.
This network also launched a streaming service, which in 2018 began offering alternative programming to Fox News. This has included a special featuring teenage gunman Kyle Rittenhouse, who was acquitted after killing two unarmed Black Lives Matter protesters in Wisconsin in 2020, and the host’s infamous “Patriot Purge” series. of Fox News, Tucker Carlson, who has sparked pro-right conspiracy theories. fanatics linked to the January 6 insurrection at the United States Capitol.
Wallace’s weekday CNN+ show, “Who’s Talking to Chris Wallace,” debuted March 29.