She-Hulk premiere jumps to August 18 with episodes streaming Thursdays

All the fans get ready for She-Hulk The premiere will have to wait a bit longer, 24 hours to be exact, the all-new MCU series is moving from its original Wednesday slot to Thursday according to Marvel Studios’ own announcement.

So far, Marvel shows on Disney Plus have oscillated between releasing new episodes on Friday and Wednesday, with the Loki being the only series that moved the MCU midweek as opposed to Wanda Vision and The Falcon and the Winter Soldier. However, Disney also having to juggle new Marvel content with its equally popular star wars spinoff, the company tinkered with its approach several times in order to find the perfect streaming cadence.


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It’s probably the main culprit here, as confirmed by Marvel She-Hulk will definitely move to Thursdays, starting with its premiere just a few weeks away on August 18, though no statement has been made as to whether this will affect other MCU content. The move also comes on the back of from Andor latest trailer pushing its release almost a month later, although the A thug the prequel will be released on the same days as the anime Star Wars: The Bad Batch end of September.

Disney’s most recent experience saw Ms. Marvel and Obi Wan Kenobi overlap briefly, a confusing decision that reportedly had a slight negative impact on viewership in the first few days after their release. The return to separation wonder and star wars in all likelihood, the content will be better disseminated and provide additional analytics results to the business.

The release schedule for streaming shows is certainly a key part of Disney’s content strategy, and while there’s no doubt executives have left room for experimentation, some of those decisions are somewhat questionable. . This topic will become crucial, especially once Marvel starts producing more content like animation. And if second season or Spider-Man: Year Onewhich could coincide with a live production, in the same way as it happened for star wars already.

Even when movies like Doctor Strange in the Multiverse of Madness have been added to streaming, these also release on the same day as new episodes for Ms. Marvelthus posing a riddle similar to Andor and The bad lot next month, fans will have to choose where they should allocate their time.

She-Hulk will begin streaming on Disney Plus on August 18, 2022.

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