Gaming Innovation Group Signs Platform and Managed Services Partnership with Aspers Group
SAINT JULIAN, Malta, July 14, 2022 /PRNewswire/ — About April 29, 2022 Gaming Innovation Group (GiG) has announced that it has signed a master agreement with a Tier 1 retail operator in the UK. GiG today formalized these terms and conditions by signing a platform and managed services partnership agreement with UK-based Tier 1 retail operator Aspers Group.
The agreement with Aspers Group to provide its technology and services reinforces GiG’s reputation as a trusted partner in transforming land-based casinos into online casinos.
The turnkey solution, powered by its cutting-edge technology and flexible architecture, includes the technical platform, fully managed services, front-end development, CRM and marketing, all powered by GiG’s unique data and products. based on GiG Logic rules. GiG will provide the fully managed solution to operate the online casino in the first phase with expansion into other verticals planned for the second phase of the partnership. With GiG’s comprehensive managed services solution, the complexity of digitally transforming an online retail business is dramatically reduced, as is the cost of operator entry.
The contract is for a period of three years, renewable thereafter. GiG’s service-supported business is expected to launch in Q4 2022, with a positive contribution expected from Q1 2023.
Since its launch in 2005, Aspers has been one of the fastest growing operators in the UK with a retail operation that includes casinos in London Westfield Stratford City (one of the largest in the UK), Newcastle, Northampton and Milton Keynes.
It is estimated that the UK online casino market will generate approximately £4 billion in GGR in 2022. GiG and Aspers will eagerly approach the market with a strong retail brand, product quality and focus on the customer service in a safe gaming environment.
Richard NobleCEO of Aspers, said: “We are delighted to partner with GIG to provide a first class omnichannel solution to our customers and launch our own branded online site extending the Aspers Casino experience to online and retail customers. With this new platform, we will continue to prioritize safer gaming because it’s at the heart of everything we do.“
Richard BrownCEO of GiG, said: “I am extremely excited to partner with Aspers, a leading operator in the land industry that shares our values on responsible gaming, CSR and passion for the power of digital transformation. We see great potential in the UK, particularly where we can leverage the ‘brand equity’ and market footprint that Aspers holds with our omnichannel solutions. We look forward to working closely with the Aspers team to maximize their potential through a successful digital transformation and anticipate that Aspers will become an important and high value customer for GiG. operators are digitally transforming and introducing our product to the UK market.“
For more information:
Richard BrownCEO GiG, [email protected]+34 661599025
About the Game Innovation Group (GiG)
Gaming Innovation Group is a leading iGaming technology company, providing solutions, products and services to iGaming operators. Founded in 2012, Gaming Innovation Group’s vision is “to be the industry-leading platform, sports betting and media provider delivering world-class solutions to our iGaming partners and their customers”. GiG’s mission is to drive sustainable growth and profitability for our partners through product innovation, scalable technology and quality service. Gaming Innovation Group operates from Malta and is listed on the Oslo Stock Exchange under the symbol GIG and on Nasdaq Stockholm under the symbol GIGSEK. www.gig.com
Aspers Group offers customers an exciting entertainment experience through innovation and the delivery of a quality integrated environment that exceeds expectations and is fully compliant with UK legislation. Aspers Group operates to the highest industry standards and owns four casinos – Westfield Stratford City, Newcastle, Northampton and Milton Keynes. Its casino in Stratford is one of the largest in the UK and is a leading gaming destination which attracts a wide variety of customers. www.aspersgroup.co.uk
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SOURCE Gaming Innovation Group